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Jun 30
courovale-innovation-and-growth-in-the-leather-sector

Innovation and growth in the leather sector

Discover how the evolution of the Brazilian leather sector in 2024 reinforces its global growth, driven by innovation, quality and sustainability.

Innovation and growth in the Brazilian leather sector is making the sector one of the pillars of the national economy. According to the Center for the Brazilian Tanning Industry (CICB), there was a 12,5% increase in total exports in 2024, which reached US$ 1.26 billion. These figures reflect the strengthening and diversification of key markets such as China, Vietnam and Mexico, as well as showing the strength of this sector in the country.

In this scenario of accelerated growth, Courovale plays a strategic role by offering premium leather with differentiated finishes that meet the demands of the international market. This article presents how the leather sector has been innovating and growing in Brazil and how Courovale has contributed to this progress. Read on and understand why Courovale is a benchmark in leather and innovation, elevating the Brazilian market to the global stage.

Innovation and growth in the Brazilian leather sector

In 2024, the leather sector saw a significant expansion in total exports. The growth of 12.5%, compared to 2023, demonstrates the vitality of national companies, as well as consolidating leather as a product in high demand on the global market.

The increase in national exports was mainly due to wet-blue leather, which accounts for most of the volume sold by Brazil abroad. However, finished leather also stands out, a segment in which Courovale operates, with added value and ready for application in final products.

Among the markets that stand out as the largest importers, China leads with a 26,9% increase in exports, followed by Vietnam, which recorded a 69,8% growth. In addition, Mexico has also established itself as a strategic partner, with an increase of 26.3%. This diversification reflects a joint effort by Brazilian companies to meet the demands for quality and differentiation in international markets.

Much of this leather is destined for the automotive and furniture sectors, which are recognized for their high standards in terms of technical performance and material finish. However, Courovale maintains its focus on sectors that demand aesthetic sophistication and differentiated finishes, such as footwear and handbags.

2024 marks a new era for Brazilian exports

Brazilian leather exports strengthen the economy and reflect significant changes in the way the national industry positions itself globally. In this way, Brazilian leather has become an indispensable input for international markets that demand quality, socio-environmental responsibility, aesthetics and innovation, such as in Europe, Asia and North America.

Courovale is keeping pace with this evolution by innovating its production processes and investing in technologies that guarantee superior quality standards and distinctive finishes. Leather destined for export strengthens the competitiveness of the national product. In addition, climate change and new environmental regulations require sustainable practices, an area in which the company also excels and contributes to the sector’s eco-efficient progress.

Differentiated finishes: Courovale’s differential in the growth of the leather sector

The international market is looking for leather with unique characteristics that meet the latest design and fashion trends. The end consumer therefore values products that combine aesthetics, functionality and sustainability. It is in this demand that Courovale’s differentiated finishes take Brazilian leather to a new level in global competitiveness.

Among the processes offered by the company are metallic, patent, embossed, foil-transferred and digitally printed finishes, as well as skins integrated into the design. Each solution is developed using advanced technology that guarantees high durability and perfection in detail.

These items add value to the end result and bring each leather item produced into line with the expectations of the global consumer market. Therefore, this customization strengthens Courovale’s relationship with the international market and contributes to the expansion of the Brazilian leather sector. In addition, by working directly with designers and manufacturers, Courovale adapts its finishes to the specific demands of each project.

Sustainable and innovative practices

With growing environmental awareness, the Brazilian leather sector faces the challenge of aligning economic growth with sustainable practices. Courovale invests exclusively in eco-efficient processes that minimize environmental impacts, from obtaining the raw material to the final finishing stages.

The company optimizes its manufacturing facilities through advanced technologies and intelligent use of natural resources. These sustainable actions add value to its products and bring them closer to consumer demands.

This eco-efficient approach demonstrates how innovation and sustainability can go hand in hand. In this way, they become essential pillars for the sector’s growth.

Courovale in innovation and growth in the leather sector

The combination of experience and a constant search for new technologies has allowed Courovale to stay ahead of global trends. This is why the company is present at strategic international trade fairs such as Lineapelle in Milan and New York. These events are vital for strengthening partnerships, expanding the company’s global presence and setting new standards of excellence, areas in which Courovale excels.

In addition, the company keeps up with changes in market behavior and invests in solutions that meet the expectations of the international public. In this way, Courovale promotes versatility and modern design.

How Courovale elevates the leather sector

High-quality articles add value to brands and create synergies with manufacturers and designers who prioritize excellence. Courovale stands out by offering innovative solutions that meet the highest demands of global supply chains. In addition to providing customized leathers that meet your needs.

In this way, distinctive finishes such as embossing and digital printing allow the industry to create unique products and strengthen its reputation in the most competitive markets. Courovale’s international operations, through strategic exports, contribute to the growth of the Brazilian leather sector and solidify its position as market leader.

So, get in touch and discover how Courovale can transform your business and meet the demands of the international market.

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